Creativity, passion, and tenacity are constant values of the Ferragamo family that have been handed down from generation to generation. For his exquisite attention to quality and detail, Salvatore Ferragamo earned the title "shoemaker to the stars." In 1997, the Ferragamo company embarked on a joint venture with the Bvlgari Group to create Ferragamo Parfums, whose debut fragrance, Salvatore Ferragamo Pour Femme, continues the Ferragamo family's perpetual quest for excellence and elegance.